!!!Bacher, Gerd Gerhardt

b. Salzburg, Nov. 18, 1925, journalist ("Salzburger Volkszeitung", 
"Salzburger Nachrichten", "Bild - Telegraf", "Express"), managing 
director of the publishers F. Molden (Vienna) and R. Kiesel 
(Salzburg), 1974-1978 media adviser to German Chancellor Helmut Kohl; 
1967-1974, 1978-1986 and 1990-1994 director-general of the Austrian 
broadcasting corporation  ORF. B. played a major role in reforming and 
modernizing the Austrian broadcasting system in accordance with the 
broadcasting acts of 1966 and 1974. Is credited with raising the ORF's 
image to international standards.

!Literature
G. B. zu Ehren, ed. by ORF, 1985; M. Schmolke (ed.), Der 
Generalintendant. G. B. Reden, Vortraege, Stellungnahmen aus den 
Jahren 1967 bis 1994, 2000.


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