!!!Schröcksnadel, Peter Schroecksnadel, Peter, b. Innsbruck (Tirol), July 30, 1941, entrepreneur. 1964 established the Sitour company, for which he acquired a world licence for ski piste signage and which he then expanded to an advertising and promotion group. 1998 established the television channel TW 1; shareholder of the private radio station Welle 1-Innsbrucker Stadtradio and the regional television channel "Suedtirol heute"; owner of several mountain railways. Since 1990 president of the Austrian Skiing Association, where his marketing strategies have been particularly successful. %%language [Back to the Austrian Version|AEIOU/Schröcksnadel,_Peter|class='wikipage austrian'] %% [{FreezeArticle author='AEIOU' template='Lexikon_1995_englisch'}] [{ALLOW view All}][{ALLOW comment All}][{ALLOW edit FreezeAdmin}]