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Marktauswirkungen des automatisierten Fahrens730 20. Farquhar PH (1989) Managing Brand Equity. Marketing Research, 1, 24–33 (September) 21. Fagnant DJ, Kockelman, K (2014) Preparing a Nation for Autonomous Vehicles: Opportunities, Barriers and Policy Recommendations for capitalizing on Self-Driven Vehicles. Transportation Research 20 22. Fischer M, Hieronymus F, Kranz M (2002) Markenrelevanz in der Unternehmensführung – Messung, Erklärung und empirische Befunde für B2C-Märkte. Arbeitspapier Nr. 1, Marketing Centrum Münster und McKinsey 23. Flemisch F, Kelsch J, Löper C, Schieben A., Schindler J ,Heesen, M (2008) Cooperative Control and Active Interfaces for Vehicle Assistance and Automation. In FISITA World automotive Congress 24. Fornell C, Larcker DF (1981) Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39–50 25. Fraedrich E, Lenz B (2014) Automated Driving – Individual and Societal Aspects Entering the Debate. Transportation Research Record: Journal of the Transportation Research Board (TRR). 93nd Annual Meeting Transportation Research Board (TRB), 12.–16. Jan. 2014, Washington D.C 26. Garza, AP (2011) “Look Ma, No Hands”: Wrinkles and Wrecks in the Age of Autonomous Vehicles. New Eng. L. Rev. 46, 581–615 27. Goodall NJ (2014). Ethical Decision Making During Automated Vehicle Crashes. In TRB An- nual Meeting, Washington DC 28. Goodall NJ (2014) Machine Ethics and Automated Vehicles. Road Vehicle Automation. Springer, 93–102 29. Heide A, Henning K (2006) The “cognitive car” : A roadmap for research issues in the automotive sector. Annual reviews in control 30(2), 197–203 30. Hevelke A, Nida-Rümelin J (2014) Responsibility for Crashes of Autonomous Vehicles: An Ethical Analysis. Science and Engineering Ethics, 1–12 31. Huijnen C, Badii A, van den Heuvel H, Caleb-Solly P, Thiemert D (2011) Maybe it becomes a buddy, but do not call it a robot–seamless cooperation between companion robotics and smart homes. In Ambient Intelligence. Springer Berlin Heidelberg, 324–329 32. IHS Automotive (2014) Automotive Technology Research. Emerging Technologies, Autono- mous Cars – Not if, but when. http://orfe.princeton.edu/~alaink/SmartDrivingCars/PDFs/ IHS%20_EmergingTechnologies_AutonomousCars.pdf, last accessed on July 25th 2014 33. Keller KL (1993) Conceptualizing, measuring, and managing customer-based brand equity. Journal of Marketing 57(1), 1–22 34. Keller KL (2012) Strategic Brand Management – Building, Measuring, and Managing Brand Equity, 4th revised edition. Prentice Hall, Upper Saddle River, New Jersey 35. Khan AM, Bacchus A, Erwin S (2012) Policy challenges of increasing automation in driving. IATSS research 35(2), 79–89 36. KPMG (2012) Self-Driving Cars-The next revolution. http://www.kpmg.com/US/en/Issues AndInsights/ArticlesPublications/Documents/self-driving-cars-next-revolution.pdf, last accessed on July 25th 2014 37. KPMG (2013) Self-Driving Cars-Are We Ready? http://www.kpmg.com/US/en/Issues- AndInsights/ArticlesPublications/Documents/self-driving-cars-are-we-ready.pdf, last accessed on July 25th 2014 38. Kuo IH, Rabindran JM, Broadbent E, Lee YI, Kerse N, Stafford RMQ, MacDonald BA (2009) Age and gender factors in user acceptance of healthcare robots. In Robot and Human Interactive Communication, 2009. The 18th IEEE International Symposium. Toyama, Japan, 214–219 39. Lassar W, Mittal B, Sharma A (1995) Measuring customer-based brand equity. Journal of consumer marketing 12 (4), 11–19 40. Levin IP, Levin, AM (2000) Modeling the Role of Brand Alliances in the Assimilation of Product Evaluations. Journal of Consumer Psychology 9 (1), 43–52
zurĂĽck zum  Buch Autonomes Fahren - Technische, rechtliche und gesellschaftliche Aspekte"
Autonomes Fahren Technische, rechtliche und gesellschaftliche Aspekte
Gefördert durch die Daimler und Benz Stiftung
Titel
Autonomes Fahren
Untertitel
Technische, rechtliche und gesellschaftliche Aspekte
Autoren
Markus Maurer
Christian Gerdes
Barbara Lenz
Hermann Winner
Verlag
Springer Open
Datum
2015
Sprache
deutsch
Lizenz
CC BY 4.0
ISBN
78-3-662-45854-9
Abmessungen
16.8 x 24.0 cm
Seiten
756
Kategorie
Technik
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