Page - 60 - in JRFM - Journal Religion Film Media, Volume 01/01

60 | Anna-Katharina Höpflinger www.jrfm.eu 2015, 1/1, 57–64 That the body is dressed and thereby gendered seems quite common for the West- ern9 world, but it is surprising that this representation of gender is usual even if the body is not in view of the public, but put directly in an (afterwards closed) coffin and then buried or cremated. Nearly all burial dresses i found were gendered, with only a small minority unisex. Gender seems to be so important for this last presentation 9 i understand “Western” in the following not in a geographical sense, but in the sense of a lifestyle and way of thinking that is influenced by late capitalism, consumerism and globalisation. Fig. 3: Coffin pillows for women (left) and men (right) © Urnesa AG. Fig. 2: Very similar, but nevertheless different, burial dress for women (left) and for men (right) © Urnesa AG.