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Heinz Bonfadelli | Media Use of Ethnic Minority Youth
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strongly combined with mistrust towards the political system of the new
country. According to this scheme, the “cultural exile”-type of user bonds with
the culture of the country of origin and trusts the political institutions of the
new country. In contrast to this classification of “separatist” users,
“biculturalism” means that both media of the host country and those of the
country of origin are used. The result is a reflective in-between position that
manifests itself in a critical stance towards the culture and media of the
homeland and of the new country. Finally, the “assimilation”-type is similar to
the “adaptor” type in Table 1: These people show a high consumption of
majority media and have developed positive attitudes towards the culture and
political system of their host country, perceiving it now as their new home
country.
USER TYPE MEDIA
ORIENTATION ORIENTATION TOWARDS
CULTURE AND POLITICS
1. Political
Exile Cultural, political bonding to home
country and mistrust in politics of
new country
2. Cultural
Exile Cultural bonding to home country
but trust in political system of new
country
3. Diaspora Dominant use of
minority media from
country of origin
Pragmatic use of media from home
country and political trust in new
country
4. Biculturalism Mixed use of minority
media from home
country and majority
media from host country Reflective and critical stance on
country and media of origin but on
new country as well
5. Assimi-
lation Dominant use of
majority media from
host country Positive attitudes to culture and
political system of new country
Table 2: Typology of Media Use by Migrants (based on Hafez 2002)
Besides these differentiations concerning media use as dependent variables,
there has also been some theoretical development related to the independent
variables influencing media behavior. Whereas earlier studies considered
ethnicity to be the most influential causal factor and compared ethnic minority
groups with the main population of a country, more recent studies (e.g.
Weiß/Trebbe 2001) argue in a more differentiated way, analyze the mediating
influence of social factors like everyday situation, language skills and extent of
integration, socioeconomic status, education or gender, and attempt to
incorporate these factors into more advanced theoretical models (see Figure 2).
Media – Migration – Integration
European and North American Perspectives
- Titel
- Media – Migration – Integration
- Untertitel
- European and North American Perspectives
- Autoren
- Rainer Geissler
- Horst Pöttker
- Verlag
- transcript Verlag
- Datum
- 2009
- Sprache
- englisch
- Lizenz
- CC BY-NC-ND 3.0
- ISBN
- 978-3-8376-1032-1
- Abmessungen
- 15.0 x 22.4 cm
- Seiten
- 250
- Schlagwörter
- Integration, Media, Migration, Europe, North America, Sociology of Media, Sociology
- Kategorie
- Medien