Seite - 95 - in Our Car as Power Plant

95 OUR CAR AS POWER PLANT SYSTEM CHALLENGES CHALLENGE FUEL CELL CAR CAR AS POWER PLANT E-cloud Energy & Transport Cloud Billions of cars could be connected to optimize our transport needs for example by sharing Billions energy suppliers, capacity providers and energy consumers connected. Communi- ties can exchange, control and be self-suffi cient. Business Business changes not much Business models, products, services and assets will change dramatically. Business innovation necessary. Regulations, safety and tax issues Safety of fuelling stations and fuel cell cars Free access to electricity and water grid is necessary. Regulatory energy framework has to be changed. Tax system has to be changed. Consumer perception Comfort issues, such as safety, reliability, driving distance Fuel cell car can socialize our energy and water system, gives freedom. But changes can cause anxieties and resistance. But above all, how will consumers be involved and react to this fundamental change of our energy and transport system? In essence the fuel cell car can socialize our energy system towards the E-cloud, like the internet has done for information. Consumer perception is crucial for the tech- nology- and system changes to catch on. The car owners and -drivers are exposed to totally new functionalities, which can be perceived as energy- and transport freedom. But changes can also cause anxieties and resistance.