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Discussing further it should be pointed out that this digital transformation
requires new leadership roles, skills and also digitally minded leaders with high
level of integrity.Moreover, digital leadership ismuchmore thana job title, it is an
entirely newmindset (Kaganer et al. 2013). According toKerr (2019), the digital
mindset requires open mindedness and today’s leaders have to be aware and
understand all the capabilities that technology has to offer and put it in use. These
leaders have focus on better future and constantly seek and find newways to use
technology in order to enhance employee engagement, drive customer satisfaction
and unleash competitive advantage.
However, the digital world is not about technology, but people (Becerra 2017).
Digital leadership is about empowering others to lead and creating self-organised
teams that optimise their day-to-day operations. Leadership today is no longer
hierarchical—it needs participation, involvement and contribution from everyone
(Dubey 2019), and leaders need to create a compelling vision and communicate
with clarity so that everyone understands what the team is trying to achieve and
why.Great leaders know that people can achievegreat thingswhen they are driven
by a strong purpose andfindworkmeaningful. They understand thatwhen people
know thewhy, they figure out the how and can achieve remarkable results.
Furthermore, when organisations create a culture of learning, failures and
experiments lead to inventions and innovations, therefore digitally minded and
entrepreneurial leaders provide support and energise everyone and inspire them
with an inclusive vision. Digital leaders are adaptable and able to handle pressure
and constant changes, and to take decisions with agility (Dubey 2019), they
understand the value of diversity, inclusion andopen-mindedness and cannavigate
the challenges of technological disruptions.
According to TheWorld Economic Forum’s 2018 Future of Jobs (2018) report
no less than54%ofall employeeswill require significant re- andup-skillingby the
year 2022 andof these about 35%are expected to require additional training of up
to sixmonths,while 9%will require re-skilling lasting 6–12months and 10%will
require additional skills training of more than a year. Therefore, the digital lead-
ershipwill need toaddress the skill gaps,prepare themselvesand their teams to face
the future by creating an environment of lifelong learning andwith the adoption of
new technology and solutions, new professions, skills and industries will emerge.
This is why it is important for companies to identify, develop and place
future-oriented innovative, entrepreneurial, critical thinking leaderswho are able to
create a long-term sustainable value for all stakeholders.
To conclude this brief overview, it can be said that digitalisation is the use of
digital technology toprovidenewopportunities forpeople andorganisations.Smith
(2004)views technologyasadivisionofknowledge thatdealswith thecreationand
use of technical means and their interrelation with life, society, and the environ-
ment. According to Mäkkylä (2017), digitalisation has enabled new concepts,
procedures and new agents into different fields and changed people’s behaviour.
With thehelpof the Internet, people havebecomemore awareof their preferences,
their requirements have increased and knowledge of the available alternatives is
greater. Cherif and Grant (2014) suggest that digitalisation has initiated the
150 M. Kooskora
Digital Entrepreneurship
Impact on Business and Society
- Title
- Digital Entrepreneurship
- Subtitle
- Impact on Business and Society
- Authors
- Mariusz Soltanifar
- Mathew Hughes
- Lutz Göcke
- Publisher
- Springer Verlag
- Location
- Cham
- Date
- 2021
- Language
- English
- License
- CC BY 4.0
- ISBN
- 978-3-030-53914-6
- Size
- 16.0 x 24.0 cm
- Pages
- 340
- Keywords
- Entrepreneurship, IT in Business, Innovation/Technology Management, Business and Management, Open Access, Digital transformation and entrepreneurship, ICT based business models
- Category
- International