Page - 306 - in Digital Entrepreneurship - Impact on Business and Society

re-evaluate their solutions with regards to other, more emerging technologies, which might have the potential to improve the impact and/or efficacy of their approach. To summarize, we developed the “Decade of Action”-Canvas with these four specificadjustments,whereas theotherfieldsofOsterwalder’sBMCremainmostly unchanged (Fig. 3). Themost current version can always be found at http://www.doacanvas.org/. 4 Case Studies 4.1 RetroBrain R&DGmbH:MemoreBox Germany’s FederalMinistry ofHealth’sHealth InnovationHub responded, among others, to theCOVID-19 pandemic by compiling a list of recommendable “Digital Tools”, which eithermitigateCOVID-19directly or help address itswider societal impact (Health InnovationHub2020).Oneof the companiesmentionedon this list is digital-therapeutics company RetroBrain R&D, a spin-off of Humboldt- Universität’s Cluster of Excellence. RetroBrain R&D develops a fully gesture- controlled video game console named “memoreBox”, which has been called “a benchmark in the therapeuticgamification industry” (LIFTBasel2015).Theoverall goal of RetroBrain’s solution is to extend the quality of life of the elderly by developing state-of-the-art, evidence-based therapeutic video games. The video game system—classified as a class 1 medical device—supports the prevention of typical age-related diseases and accompanies the therapy of diseases such as dementia or Parkinson’s disease. Fig. 3 “Decade of action”—Canvas. SourceOwn table (adapted fromOsterwalder and Pigneur 2010) Digital Entrepreneurship for the “Decade of Action” 315